PRIVACY POLICY

Last updated: 07/30/2025

1. Data controller

The data controller is TB STYLE SRL , a company registered in Belgium, with its registered office located in Liège (Belgium) .
The company is responsible for the collection and processing of data carried out via the website www.mya-bay.com .

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2. Collection of personal data

Personal data is collected on the site during:

• the creation of a customer account ;

• placing an order ;

• contact with customer service ;

• navigation on the site (cookies, IP address, connection data);

• newsletter subscription ;

• participation in offers, games or promotional campaigns .

Bank details are never stored by MYA BAY. Payments are processed by secure providers , in accordance with current regulations.

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3. Purpose and legal basis of processing

The data collected is used for:

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4. Recipients and subcontractors

Data may be transmitted to technical service providers and trusted partners , who intervene to:

• hosting and maintenance of the site,

• payment management,

• logistics and delivery,

• statistical and marketing analysis.

These partners process data only within the framework of the missions entrusted to them and in accordance with the GDPR.
Data transfers outside the EU may take place, subject to appropriate legal safeguards.
Data may also be transmitted to the competent authorities if required by law.

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5. Your rights

In accordance with current legislation, you have the following rights:

• Access , rectification , deletion of your data;

• Limitation or opposition to processing;

• Data portability ;

• Withdraw consent at any time.

To exercise these rights, contact us at:
📧 eshop@mya-bay.com
or by mail to:
MYA BAY – Customer Service, Avenue du Hêtre 2 – 4000 Liège, Belgium.

ID may be requested to verify your identity.

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6. Retention period

The data is kept for the period strictly necessary for the purposes for which it was collected, namely:

• up to 3 years after the last contact for marketing data,

• up to 6 years for tax and accounting obligations,

• until the customer account is deleted for associated data.

They can then be securely archived or anonymized.

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7. Data security

MYA BAY implements technical and organizational measures designed to protect your data against unauthorized access, loss, destruction or disclosure.
The site and data are hosted on secure servers located within the European Union or in countries recognized as offering an adequate level of protection.

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8. Cookies

The site uses cookies in order to:

• ensure the proper functioning of the site,

• remember your preferences,

• analyze attendance,

• personalize content and ads.

You can manage your preferences at any time via the consent banner displayed during your first visit or in your cookie settings .
For more information, see our Cookie Policy (link to be inserted).

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9. Social networks

Interactions with our official pages on social networks (Facebook, Instagram, Pinterest, etc.) are governed by the privacy policies of these platforms.
We recommend that you do not provide sensitive personal data.

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10. External links

The site may contain links to other sites. MYA BAY is not responsible for the content or privacy policies of these third-party sites.

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11. Contact – Personal data

For any questions regarding the protection of your personal data, you can contact our Data and Confidentiality Department at the following address:
📧 eshop@mya-bay.com